pharrell williams

THE LEGENDARY ICE CREAM x REEBOK BOARD FLIP IS COMING BACK THIS MAY

The BBC Ice Cream Board Flip stands as a defining skate silhouette of the 2000s, conceived by Pharrell Williams and Nigo in partnership with Reebok . First released between 2005 and 2006, the model fused skate functionality with the bold, pastel-heavy aesthetic of early BBC Ice Cream, marking a pivotal moment where luxury streetwear intersectedContinue reading “THE LEGENDARY ICE CREAM x REEBOK BOARD FLIP IS COMING BACK THIS MAY”